A guiding light for purpose-led brands.
Bringing all that you offer into the light — so you can spend more time supporting the people you’re here to serve.
Services
Helping purpose-driven brands and entrepreneurs create clear, aligned content that builds trust, increases visibility, and turns followers into clients.
1. Social Media Audit
The audit is a comprehensive review of both your social media presence and website to uncover what's working, what's creating confusion, and where the biggest opportunities for growth exist.
Social Media Review:
- Bio and profile optimization for a strong first impression
- Audience alignment analysis to ensure you're attracting the right people
- Content strategy review, including Top of Funnel (TOF), Middle of Funnel (MOF), and Bottom of Funnel (BOF) content balance
- Hook analysis to improve scroll-stopping potential and engagement
- Call-to-action (CTA) review to identify missed conversion opportunities
- Messaging and brand voice evaluation for consistency and clarity
- Content positioning and authority-building opportunities
- Engagement analysis to assess audience connection and community building
- Visual branding review for overall cohesiveness and professionalism
- Reel and carousel content recommendations to improve performance
- Funnel analysis to identify gaps that may be limiting growth, leads, or sales
- Trust and credibility assessment to determine whether your content is building confidence or creating confusion
Website Review:
- Homepage and first-impression analysis
- Website messaging clarity and overall user experience review
- Alignment assessment between your website, social media presence, and offers
You'll Receive
A personalized summary document with actionable recommendations, clear next steps, and strategic insights designed to help you attract the right audience, strengthen your messaging, and convert more followers into leads and customers. Additionally, you'll receive a complimentary 30-min strategy call to walk through the findings together.
2. Social Media Marketing (strategy, clarity, visibility & growth)
Services include:
- Clarifying your messaging, positioning, and brand voice
- Identifying content gaps and growth opportunities
- Creating content strategies aligned with your goals
- Improving hooks, captions, CTAs, and audience connection
- Developing content that attracts the right audience
- Caption writing and content refinement
- Reel and carousel content strategy
- AI-supported workflows for content planning and repurposing
- Content creation support, including creating social media content for clients based on their goals and messaging
- Visibility and consistency support without burnout
Pricing:
- Social Media Audit + 30-Minute Strategy Call:
$50$22 for a limited time - 1:1 Social Media Coaching: Starting at $75/hour
- Monthly Coaching & Content Support: Starting at $500/month
- Caption Writing & Content Refinement: Starting at $250/month
- Content Creation Support: Additional $250/month
- Custom Content Strategy Packages: Custom pricing based on scope
Next Step:
Ready to grow your visibility with a strategy that feels authentic and aligned?
Schedule on my calendar for a complementary 30-minute strategy call: